

Client
Arduino
Duration
3 months – 2023/24
Challenge
Arduino wanted to launch its first educational robot car, one simple enough for beginners, but powerful enough to grow with advanced users. My mission was to define what this robot should be: its core features, classroom use cases, and content strategy.
The question was: How do we design a robot that works for both a high school student’s first steps and a university team’s advanced experiments?
SOLUTION
My approach was to use a selection of ideation methods including storymapping and co-creation workshops to help define the product and its features. Then a prototype was tested with two user groups, one advanced and the other beginner. The insights were shared with the product and content teams to be implemented in the final design. The Arduino Alvik was shortlisted for the best Robotics Device BETT Award.
Phases
phase one
Foundation – Storymapping
Goal
Identify and prioritize the robot’s essential features, sensors, compatibilities, and software integrations.
phase Two
Research Through Design
Goal
Understand not just what features Alvik should have, but how it would actually be used in classrooms.
Why this method?
Teachers could ideate in their own time (important given busy schedules).
It captured authentic classroom contexts and use cases.
It covered a wide range of user profiles without heavy cost or logistics.
data analysis
The data : 12 project concepts + 4 follow-up interviews.
The challenge: communicating this volume of qualitative data to the product team in a digestible format.
The Solution: I transformed findings into User Stories, narrative formats that made teachers’ needs more relatable and actionable.
phase three
Testing
Goal
Validate the prototype’s functionality across hardware, software, and design for different user groups.
Approach
Usability testing with three different user groups: experts, semi-advanced and beginners.
Testing Groups
EXPERTS
The Possible Zone Team – MA,USA
4 experiences tech teachers
4 hours
Limited instructions
First interaction on the day of testing
Observation & group discussion
SEMI-ADVANCED
TUFTS University – MA,USA
15 engineering students
1 day
Instructions by professor
Professor received prototype 1 week prior to testing for preparation
Observation and individual interviews with students and professor
BEGINNERS
Hanover High School – NH,USA
18 high school students
3 days
Following Arduino's content
Teacher received prototype 1 week prior to testing for preparation
Observation, students' presentation of their work and feedback, and teacher interview
Beginner Users
The beginner students didn't shy away from experimenting beyond the content which shows that they passed the fear level which is a good indication for the product's success being beginner friendliness. However, the new MicroPython IDE environment and Arduino's own IDE were proven to be challenging and not very beginner friendly, an issue we didn't face with advanced users as most of them chose to use a third-party IDE or were used to Arduino's IDE.
phase Four
Outcomes
In addition to leading the research, I also coordinated content creation, working with a teacher to develop projects and tutorials that matched real classroom needs.
First-of-its-kind: Alvik became Arduino’s first educational robot supporting both MicroPython and block coding, features highlighted as critical during testing.
Educator validation: Teachers praised Alvik’s balance of accessibility and advanced potential.
Recognition: Alvik was shortlisted for the 2025 BETT Award for Best Robotics Device.